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Beauty Across Borders Germany × Egypt
DEHamburg
Est. 1911
EGEgypt
Est. 1972

International Day · Germany × Egypt

Two Countries.
Two Stories.
One World of Skincare.

NIVEA, born in Hamburg in 1911. EVA, born in Egypt in 1972. One shared chemistry — and two very different ideas of care.

Enter the two worlds See the research
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The project

Two brands. Two countries. One question: what does care look like when it is designed for a place?

NIVEA began in Hamburg in 1911 with a single cream and a breakthrough emulsifier. EVA began in Egypt in 1972, built on pharmaceutical standards and a deep understanding of regional skin, heat and arid climates.

This is not a story about which brand is better. It is a story about two ways of solving the same human need — and about the chemistry, mathematics and shopping culture that connect them.

Research project · EVA × NIVEA
World 01 · Germany🇩🇪
1911
NIVEA

A century of care, engineered in Hamburg. The blue tin that made an emulsion famous.

Enter the NIVEA world
World 02 · Egypt🇪🇬
1972
EVA

Egyptian care, formulated for the sun. A local brand with an international footprint.

Enter the EVA world
Featured discoveries

Five things
worth knowing.

How we researched
1911 Chemistry The first stable emulsifier Eucerit let oil and water stay together — and made a cream that could travel the world without spoiling. Enter the lab 1972 Egypt A pharmacy-trained pioneer Dr. Mounir Armanious built EVA around pharmaceutical standards, formulated for heat and arid climates. Enter the EVA world Mathematics Two curves, two stories 8 production countries became 23. EVA went from 1 market to 20. See the models Set theory What the two worlds share Eight Beiersdorf brands, seven EVA ranges, four shared product types. Explore the Venn Culture · En français Shopping, deux façons Du souk historique au grand magasin de luxe : cinq lieux, deux cultures. Lire en français
1911
NIVEA is born in Hamburg
1972
EVA is founded in Egypt
20
EVA markets, including Egypt
385M
Units produced per year at EVA
500+
Products in the NIVEA family today

Figures from the group research document. EVA’s facility covers approximately 35,000 m²; the 385 million figure is its stated annual production capacity.

Choose your path

The chapters

Each chapter is a small, self-contained experience. Begin anywhere.

01 NIVEA — Germany Hamburg, 1911. Eucerit, the blue tin, and a century of everyday care. 02 EVA — Egypt Cairo, 1972. Pharmaceutical standards, Aloe Eva, and care built for the sun. 03 Compare the worlds A Venn diagram, two growth models, and the honest verdict on “better”. 04 The science lab Mix water and oil, add an emulsifier, and watch a cream become possible. 05 History & discovery Two timelines: from a Hamburg laboratory to 20 markets across three continents. 06 The shop Browse both brands, build a bag, and test the checkout — a simulation. 07 Play Four challenges: match brands, order history, sort the sets, test your chemistry. 08 Le shopping — FR Cinq lieux, deux villes : la culture du shopping au Caire et à Berlin.
Where to begin?

Choose a country.
Follow the care.

🇩🇪 NIVEA — Germany 🇪🇬 EVA — Egypt